07 JAN 2025

MEET MÉGA AND ITS FOUNDER, DANI MICHELLE

CONVERSATIONS

There’s cool, and then there’s cool. Celebrity stylist and MÉGA jewellery founder Dani Michelle is the latter. Meet the maker behind our latest mega obsession.

Jeans and a white tee. It’s not revolutionary, but the way you style it makes all the difference.

Enter MÉGA: a jewellery brand intent on you discovering your personal style through the pieces you add to an outfit. Founded by LA-based celebrity stylist Dani Michelle (do the names Hailey Bieber and Kendall Jenner ring a bell?), and her mum, Stacey Singer, whose gold star status reputation for knowing how to put a look together has earned her global recognition MÉGA is a collection of pieces designed to elevate your look your way, and tell your story.

A quick flick through their online offering and you’ll get the sense the MÉGA way is bold, modern, minimal. Statement stuff. Pieces to be acquired, worn together, and set you apart from the rest. That jeans and tee combo isn’t looking so pedestrian now, is it.

As their first Australian stockist (how lucky are we?), we’re excited for you to get acquainted with our carefully considered and curated selection of MÉGA as part of The Brand Collection. Go nuts. No seriously – we’ll wait…

Though Dani’s career is wildly successful thanks to dressing some of the biggest names in Hollywood, she’s a jewellery girl at heart. It’s time we introduced you to the woman behind the brand.

How would you describe the MÉGA aesthetic? Does your own style influence it?

The brand MÉGA is based on timeless, cool jewellery that can seamlessly fit into any outfit - causal or dressy. We have pieces that are classics to wear every day or statements to finish any look. My personal taste and what exudes from our branding and designs, is effortless, timeless, and cool-girl story telling.

What was the catalyst?

I have always been a jewellery girl, stacking multiple rings per finger that I put on and never take off. Jewellery is sentimental and isn’t like a trend that comes and goes. We can love the same piece for years, and in an ever-changing fashion world, jewellery has always meant so much to me. It just felt right.

Where does your inspiration come from?

My inspiration comes from my mum, my grandma, vintage collections, and things I feel like I need for styling and don’t have.

What are your current go-to pieces?

For everyday: the Half Paper Clip and Crossover Hoops are my everyday earring for something minimal and mixed metal.

A special event: the Triple X and the Bulle Earrings are my go-to for either a clean, classic, and big earring, or a more vintage, classic piece.

A gift for someone: I love to gift people the Waterfall Earrings. They are so light, a great statement, and super clean. It’s perfect for the simple and the statement girl.