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DENIM

Think of all the great outfits you’ve worn in your life, and tell us your go-to jeans didn’t feature. A fabric at the core of every good wardrobe, denim provides wear after wear thanks to its durability, versatility, and comfort. Ours are designed to be bought form-fitting, relaxing into the ideal shape for you over time. There’s nothing better than finding the perfect fit.

Care

Your denim loves to be worn in, so there’s no need to chuck them in the wash after every wear. When the time comes, a cold gentle wash is key with a mild detergent, and with likeminded tones to avoid colour transfer. Turn your denim inside out, and avoid soaking, bleaching or wringing. Mould them back into shape while they’re wet and lay flat in the shade to dry. It’s natural for your denim to stiffen, but one wear will return them back to their usual fit and feel. Hang or fold, but don't leave crumpled on the floor.

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